How To Choose Your Label

Parts of the Labels

Labels might seem simply built. The truth is that complexity grabbed them. The number of materials, and applications are numerous, and we expect to get a suitable one for every environment. It was a straight-forward exercise that became complex due to the ever-growing number of options. Here are few things to think about before choosing.

Support Liner – This is a subtle packaging’s part. Its purpose stops when the liner is peeled and applied to the targeted surface.

Adhesive – It fastens the label to the targeted surface. There are numerous types that come with their own adherence strengths. Some are made to resist to cold or high temperatures and other harsh conditions.

Face Stock – Printing surface of the label. It could be paper, different kind of plastic, thermoplastic. This last one offers stability as it is waterproof and tearproof.

Topcoat – Prepare the Face Stock to receive ink and provides an additional layer of protection against high temperatures and harsh solvents.

Laminate – Can greatly make the label last longer by sealing the face-stock and print.

Think About the Conditions Surrounding the Label

What conditions your labels will need to endure. For example, you would not choose a heat-activated direct-thermal face stock for use in the high temperatures of an autoclave. To pick the right label, consider the following questions.

What are the Most important characteristics to consider? – Storage, temperature, and processing conditions are critical. Cold or hot temperatures, humidity, harsh organic solvents, and fixatives are challenges that can be overcame with the proper label. A lamination may be what is needed. Security could call for a tamper-evident or blackout label.

What Printer Will Be Used? – Inkjet, Laser, Thermal, Direct Thermal? Each type of printer requires a specific type of labels.

What Kind of Surface is Awaiting the Labels? – What characteristics define the surface? Is it paper, plastic, glass, metal, wood or other? Will it be an already frozen or wet or oily surfaces? Is the surface being flat or curved, smooth or rough, and does the adhesive need to be permanent or removable?

What is the Targeted Surface Configuration? – What is the size of the surface? How many characters do you need on the label? Every surface requires a specific size and shape.

From the food for thought to the actual purchase, do not hesitate to ask the label supplier. He or she should have answers to your questions and, maybe some specialty labels you were not aware existed.